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Making Afterschool an Election Issue

Tools & Strategies

Additional Resources:
1. Ask Candidates About Their Position
The sample questions provided here are suitable for any forum—from a public debate or event to a letter or a face-to-face meeting.  Do some research on the candidates and add or tailor questions based on their previous actions or record regarding afterschool, or particular points in their platform that might affect afterschool.
 
Start with basic questions like: what has the candidate done to support afterschool and how they will support afterschool once they are elected?  You might get the candidate thinking about how afterschool affects them personally by asking if their children ever participated in a program or if they attended programs as children themselves, and if they’ve ever visited a program.

Candidate surveys
are another tool to consider.  Distribute candidate surveys to all of the candidates, asking them to respond to various issues that are pertinent to the afterschool movement in your community.  Use the questions provided above and in the sidebar as a starting place, tailoring questions to particular issues in your area or topics that are pressing concerns in the community, but keep the survey short to help ensure a response.  Publish candidate’s responses to the surveys as a way of educating the field and the public about candidates’ commitment to afterschool programs.  
 
 
Remember, you can tailor all of these sample materials to your needs, or you can simply use them as reference tools to create your own community statement of support for afterschool.
Afterschool for All is a collection of the names of Americans who believe that young people should have access to quality, affordable afterschool programs.  Governors, mayors, police chiefs, educators, youth advocates, faith-based organizations, corporate leaders, parents and concerned citizens across the nations have already signed on, lending their support to the afterschool movement.   
 
Find out where the candidates stand by asking them to sign their names to Afterschool for All.  Ask your state or city leaders to join you in pledging support for universal afterschool by sending them the sign up form.  Let them know how much support afterschool has in your community by sending them a list of local supporters.
 
Check out the Afterschool for All webpage for more tools and resources, including sample email invitations that you can send to friends and colleagues, examples of how afterschool providers are using Afterschool for All to raise awareness in their communities, and much more.
 
Also → Ask your supporters to sign the Afterschool Alliance's national petition to ensure that federal funding is not diverted away from afterschool programs.
 
3. Events
Lights On Afterschool & Site Visits
Lights On Afterschool is a great way to introduce candidates and elected officials to the world of afterschool.  Candidates want to be visible in the community and Lights On Afterschool is all about building and demonstrating community support for afterschool programs.  Invite the candidates to speak at your Lights On Afterschool event or issue a proclamation in support of afterschool programs.  Check out our Lights On Afterschool Event Planning Kit for event ideas, sample materials and more.
 
Candidate Forums
Candidate forums and town hall meetings present an excellent opportunity to raise awareness among candidates and the community about theneed for and importance of afterschool programs. If there isn’t already a candidate event happening in your community, you can organize one!
 
Give yourself ample time to plan, make sure that you have adequate staffing and/or partnerships to pull together all of the pieces, and give the candidates plenty of notice as to the date and location ofthe forum.  It is very important to invite all major candidates in the district where the forum or meeting is held and do everything that you can to generate a large audience. If this means that afterschool will be one of a few issues discussed, that’s OK.  Collaborate with other organizations as much as possible.
 
There are many ways that you can organize a forum or town hall meeting.  Click here for planning tips.
 
 
4. Public Opinion Polling
Polls can help you identify and refine messages and themes that resonate with the public to make for a stronger campaign and more focused messaging.
 
If you have the resources, conduct polls or surveys to register voter opinions on a variety of subjects, including afterschool.  Using the surveys and opinion research, make the case that public concern for afterschool is among the top issues on voters’ minds.  This can serve as the “meat” of your campaign.
 
Consider having the youth in your program conduct their own poll with questions for their fellow students as well as parents and community members.  Use this [sample poll] to get started.
 
If you do not have the resources to conduct polls or voter surveys, you may be able to use existing data to make your point or work with an organization already conducting a poll for this election.  Do not reinvent the wheel!  Review existing research and polls on afterschool and collate the data to release “new” results from which to base your talking points.  If an organization is conducting a poll, discuss adding afterschool-related questions.
 
Finally, it may be helpful to get feedback from high-level supporters outside your community.  Surveying out-of-state advocates and colleagues may give you a better sense of how to present the campaign and what issues might work.  Use these people and organizations as resources to help you frame the debate in your community.  They may have suggestions of what has worked in their respective areas.